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Rootes Dealers in The UK

Rootes garages had never had a small-car tradition, and were completely new to the idea of selling cheap little cars to marginal motorists. As one respected ex-Rootes executive puts it: "They were a rather stuffy lot, actually, especially the Singer dealers, and they were appalled at having to sell an advanced, tricky-to-maintain little car." The stodgy middle-class tradition which embraced stately Humbers and not-very-sporting Sunbeams would take a lot of wearing down.

From: Always too good to last / Graham Robson. - Motor 1974, March 9. - p. 14-15

Hillman Imp demonstrations to Rootes Dealers

Hillman Imp demonstrations
23 February 1966, Silverstone
Peter Brown getting out of the Fraser Imp; the driver looks like Ray Calcutt?
Official Rootes PR photo R56340, H.R. Clayton Ltd. - supplied by Peter Brown

A sporty, but nearly frozen dozen dealers on a cold day at Silverstone ...  

period
indication
note   company name address
tel.
no.  
              to the left
              2nd from the left
              3rd from the left
              4th from the left
              5th from the left
              6th from left
              7th from left
              8th from left
              7b
              9th from left
              10th from left
              11th from left
              12th
             
              14
              15
              16
              17
              18
              19
               

 

Hartwell Imp
23 February 1966, Silverstone
Hartwell Imp. RU 3
Official Rootes PR photo R56456, H.R. Clayton Ltd. - supplied by Peter Brown

Peter Harper Hillman Imp demonstrations
23 February 1966, Silverstone; Hillman FHP 909C
Works Rally driver Peter Harper frightening a dealer. FHP 909C
Official Rootes PR photo R56403, H.R. Clayton Ltd. - supplied by Peter Brown


The Imp Site
   Imp history
      Rootes Group (unsorted bits & pieces)
      Rootes Group (booklet 'Rootes Build in Scotland')
         Rootes Group in 163 countries (booklet 'Rootes Build in Scotland')

 

© Franka



Not Imp-related:

  List of Rootes Dealers

On ebay the other day [see image]:
This handbook gives a list of all the dealers, Garages that were involved with the Rootes Motors Group in March 1967. The booklet covers saloons, estate cars and vans upto 1961.

Hull Museums Collections holds a 1965 booklet by the Rootes Group. One copy of a booklet listing dealers for Humber, Hillman, Sunbeam Cars, and Commer and Karrier vans and trucks 2nd edition.